If I was starting my AMSOIL business over again today, the very first product(s) I would stock would be items that I would use myself. For example, both of my vehicles use the European Formula 5W-40 so I would order a case of that oil along with a filter and any other items I would use such as Diesel Injector Clean.
Once I had these products in stock, I would post adds on Craigslist, Kijiji, Facebook, Twitter, my blog and any where else that I could that said I had these items in stock for immediate pick-up or delivery. I would also look for similar vehicles to mine at gas stations, in parking lots, in my neighbourhood etc. and say Hi to the owner and introduce myself as an AMSOIL dealer and explain that I had a similar vehicle and use AMSOIL in my own car.
These advertisements and conversations will lead to sales of additional products. I would use the tips in this older post to put together a monthly order to replenish any of the products I had sold + any additional products that customers had requested.
The very next product I would stock would be 20W-50 Motorcycle Oil. Although this is not my top seller by volume, it is by far the most requested item I've ever had. Harley Davidson riders will request between 3 - 5 quarts every spring and fall. Most of these guys will also need oil for their other vehicles so be sure to mention that you have or can get any other AMSOIL products they may need.
Lastly, once I had the products for my own vehicles in stock along with a case of 20W-50 Motorcycle Oil, I would consider items from this list of top sellers - these are my personal top selling items, if you stock these items, and promote the fact that you have them, I can almost guarantee that they will sell and you will have repeat orders time and time again:
Signature Series 5W-30
Signature Series 5W-20
Signature Series 0W-20
15W-40 Heavy Duty Diesel and Marine
20W-50 Synthetic V-Twin Motorcycle Oil
10W-40 Synthetic Metric Motorcycle Oil
Gear Lube & Transmission
Severe Gear SAE 75W-90
You can also see from the picture below that Motor Oil is my best selling category by sales volume so be sure to focus your energy on that category for the fastest results.
PS, if you are not an AMSOIL Dealer and would like to learn more about the dealer opportunity, click here to request a free information package or call me directly